WWF is one of the world's largest and most experienced independent conservation organizations, with almost 5 million supporters and a global network active in more than 100 countries.

WWF s mission is to stop the degradation of the planet's natural environment and to build a future in which humans live in harmony with nature by:

conserving the world s biological diversity;

ensuring that the use of renewable natural resources is sustainable;

promoting the reduction of pollution and wasteful consumption.